Whenever you see a successful business, someone once made a courageous decision
Peter
Drucker
Business English expression
1. 800 pound gorilla – the biggest, most powerful group or company
1. 800 pound gorilla – the biggest, most powerful group or company
Example: “if we follow our plan to make this new
software, we’re going to have a lot of competition, including 800 pound
gorilla, Microsoft “
2. (a rising
tide that) lift all boats – something that help all peoples or all groups
Example: “We’re only number three, but the current
economic growth will lift all boats, so we’re sure to make a profit for this
year.”
3. An old hand – a person who has long experience, especially in one place
Example: “He
can help us set up a new company. He has been working in this industry for man
years and knows the language of business – he is really an old hand on at
this.”
4. At the 11th
hour – very last, at the last minute
Example:
“ They negotiated until late at night
and it seemed they would never agree. Finally, at the 11th hour,
they came to an agreement.
5. On shoestring – with limited money
Example:
“ They started their company on a
shoestring and built it up to one of the largest companies on the world.”
6. Bring to the table – whatever you can
possibly offer
Example:
“I will meet with teacher Joe’s new
company to show him what we can bring to the table.”
7. Carve out a niche – find a special market
that you can control
Example:
“ To succeed in this competitive world, you have to focus on part of it. Try to
carve out a niche and be number one in that.”
8. Deep pockets – have a lot of money
Example: “if there is a price war, we won’t win
because we don’t have deep enough pockets.”
9. Down time –
when equipment of facilities are not available, so you cannot work
Example: “they
will probably be a lot of down time at the conference, so I’m bringing a lot of
paperwork.
10. (draw) a
line in the sand – make final conditions that cannot be changed
Example: “we
have to draw a line in the sand so they will see that this is really our final
offer.”
11. Free ride –
get benefit at no cost
Example: “Of
course we should make them pay for our travel expenses. Why should we give them
a free ride?”
12. From day one
– from the beginning
Example: “Techer Joe has been providing the best
English-learning website from day one!”
13. Get your
foot in the door – have a small opportunity that can become big opportunity in
the future, if you do good work.
Example: “right now, I just want to get my foot in
the door, so they can see what I can do. Next year I hope to start moving up in
the company.”
14 . I need it
yesterday – an informal way to say it is needed immediately
Example: “can
I send that report to you later this afternoon?
No, I need that report yesterday!”
15. A two- way street – both people or both groups can contribute or benefit from the situation
15. A two- way street – both people or both groups can contribute or benefit from the situation
Example: “We
want to help you, but we need your help too. It should be a two-way street.”
16. It will
never fly – it won’t be successful
Example: “We don’t have to worry about their idea
competing with ours. It will never fly.”
17. It’s a
jungle out there – it’s difficult market with many tough competitors
Example: “Do
you think a new company can survive without a unique product? It’s a jungle out
there!”
18. Jump through
hoops – trying very hard (like a dog doing tricks!)
Example: “He’s a tough boss. All of his subordinates
have to jump through hoops to prove their loyalty to the company”
19. Put your cards on the table – be completely
honest
Example: “I think it’s time to put all of our cards on
the table. Here’s what we need.”
20. Learning curve – how much time needed to
learn something new
Example: “The
new software has a long learning curve, so we have to give our staff enough
time to learn how to use it well.”
21. Level
playing field – equal conditions for all people or groups
Example: “the
WTO agreement helps to level the playing field, which gives us the chance to
compete anywhere on the world.”
22. The lion’s
share – the largest part
Example: “if
we want the lion’s share of the profit, we have to do the lion’s share of the
work.”
23. Number crunching – analyze numbers
Example: “I’ll
go back to my office and do some number crunching, then tell you the results
tomorrow.”
24. Pipe dream – something that is
unrealistic
Example: “Do
you think we can really live on the moon some day, or is it just a pipe dream?”
25. Play hardball – deal in a tough way
Example: “if
he tries to block this deal in any way, we’ll just have to start playing
hardball.”
26. Power lunch – big business dealing while eating lunch
Example: “The
top executives met with their bankers at the best restaurant in town. It was a
real power lunch.”
27. Push the
envelope – move beyond current limits
Example: “Teacher
Joe is always pushing the envelope by giving us new activities such as
dictations, jokes and interesting discussion topics.”
28. Put on the
map – make well-known
Example: “they have had some good products in the
past, but nothing special. This new device is so good that if finally puts them
on the map.”
29. Savvy – smart and knowledgeable
Example: “ he
is a savvy investor so there is a high probability this project will be
successful.”
30. Sea change – a large change
Example: “Globalization has brought about a sea
change. Those who don’t change will end up sinking!”
31. Flying by the seat of your pants –
intuitively (flying an airplane with no instruments)
Example: “who knows if they will succeed or not?
Without a clear business plan, they are just flying by the seat of their
pants.”
32. Shotgun approach – strike widely rather than
focusing
Example: “taking a shotgun approach in a big risk. We
may not hit any target at all. If we can identify one good target, we can
develop a more precise marketing plan.”
33. Step up to the plate – take responsibility
Example: “we have done all that we can to prepare. Now
it’s time to step up to the plate and do it.”
34. Talk unit you are blue in the face – try to
persuade someone with no results
Example: “you can talk until you are blue in the face.
But I will never believe that teacher Joe is the funniest English teacher in
the world.”
35. The bottom line – the final result
Example: “although we worked hard on this deal, the
bottom line is we didn’t make the sale, so it was a complete failure.”
36. The name of the game is…-the basic purpose
Example: “the name of the game is service. if we focus
on that, the customers will always come back.”
37. Take a haircut – take a loss
Example: “we really took a haircut on that one! We are
going to have to negotiate a better deal next time.”
38. Tweak something – make a slight adjustment
Example: “by tweaking the economy, the government
hopes to avoid a recession.”
39. Unwind a deal – take apart or undo something
Example: “we have to unwind this deal, then we can
start over again.”
40. A zero
sum game – a situation where someone wins so someone else must lose.
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